USHPA - Advertising Demographics

Advertising Demographics

Magazine Facts

The readers of Hang Gliding & Paragliding magazine are affluent, educated and mature, with an average annual income of nearly $82,000 and an average age of 46.

The United States Hang Gliding & Paragliding Association has been publishing a monthly magazine for its membership since 1971. All members of the USHPA receive a subscription to the magazine as a membership benefit and serves as the association’s official newsletter. Individual subscriptions are also sold to non pilots.

Reader Demographics
Total Magazine Circulation	8,951
Average Age	46
Average Salary	$82,000
Gender	Male 91.1%
	Female 8.9%
College Graduates	72%
Married*	55%
Advanced Pilot Rating	3,268
Hang Glider Pilots	4,057
Paraglider Pilots	3,968
Both	926

As of July 2010
*As of June 2004

Members and Subscribers by Region
Region	Total
1	1118
2	1496
3	1313
4	1215
5	440
6	374
7	396
8	421
9	663
10	919
11	283
12	527
13	71
Total	9236

As of 5/23/2013 6:13:37 PM

(Click here for a pop-up regional map)

For questions about this information, email USHPA advertising.